ABOUT GNARLY: BUILT BY RIDERS, FOR RIDERS
WE DON’T MAKE GEAR FOR BIKE SHOP WALLS. WE BUILD IT FOR RIDERS WHO SEND IT, BREAK STUFF, AND KEEP RIDING.
Gnarly was born because we were sick of weak rims, clogged valves, burping tires, and sketchy fitment.
Every product we design exists for one reason: so you can ride harder - with zero-faff gear that works
first time, every time.
TRAIL-TESTED, NOT LAB-BUILT
All our gear is hammered on real Aussie trails: Derby, Bright, Narra – not just in CAD files.
SPEC-PERFECT FITMENT
Rims, hubs, inserts, valves - built to work together. No guessing, no weird measurements, no compatibility mess.
ZERO-FAFF INSTALL
You shouldn’t need a YouTube degree to fit wheels or tubes! We build for simple installs, every time.
LOCAL AUSSIE SUPPORT
We’re based here. No outsourced call centers. Real riders, real support, real warranty you don’t have to fight for.
THE ORIGIN STORY
Gnarly started where a lot of great ideas do: in a shed, after another ruined weekend ride.
Between broken rims, botched installs, and valve cores full of dried sealant, we realised:
"If we want gear that works - we’ll have to build it ourselves."
Since then, we’ve worked with Aussie builders, enduro racers, gravel nerds and weekend senders to design wheels, rims, hubs and tubeless setups that are made to survive actual riding.
GNARLY /'NA'LI/
Used to describe something awesome, cool, excellent, wonderful, amazing, radical, incredible, tough, great, intense, extreme, or fantastic.
Who We Build For
